Josh McDaniels could very well end up being the head coach of an NFL team in 2013, but if he does, he isn't expected to land in Cleveland. ESPN's Adam Schefter reports:

People who know new Cleveland Browns owner Jimmy Haslam III and CEO Joe Banner insist they are looking to provide their franchise a fresh start and a new culture, which is one reason they will fire coach Pat Shurmur and general manager Tom Heckert, according to sources.

Wanting a fresh approach means not hiring a coach looking for a second chance such as New England Patriots offensive coordinator Josh McDaniels, who had been linked to Cleveland as a potential head coaching candidate but is not expected to be a candidate.

Schefter goes on to write that the Browns are expected to make a major push for Oregon's Chip Kelly. However, if the Browns don't land Kelly, perhaps McDaniels will be considered. Either way, McDaniels figures to get significant interest this offseason, so it's a situation we'll continue to monitor.